寶潔 “我的青春不著調”營銷活動
導讀： 對照寶潔發(fā)布的2014財年業(yè)績僅增長1%、凈利潤下滑20%的報表，一些觀察人士發(fā)出了“寶潔下墜”的感慨。的確，隨著互聯(lián)網(wǎng)的沖擊，寶潔傳統(tǒng)的“品牌管家模式”正遭遇巨大的危機，有評論甚至對此總結出“做品…
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…1,5221,5231,5241,5251,526…1,5271,5281,5291,5301,5311,5321,5331,5341,5351,5361,5371,5381,5391,5401,5411,5421,5431,5441,5451,5461,5471,5481,5491,5501,5511,5521,5531,5541,5551,5561,5571,5581,5591,5601,5611,5621,5631,5641,5651,5661,5671,5681,5691,5701,5711,5721,5731,5741,5751,5761,5771,5781,5791,5801,5811,5821,5831,5841,5851,5861,5871,5881,5891,5901,5911,5921,5931,5941,5951,5961,5971,5981,5991,6001,6011,6021,6031,6041,6051,6061,6071,6081,6091,6101,6111,6121,6131,6141,6151,6161,6171,6181,6191,6201,6211,6221,6231,6241,6251,6261,6271,6281,6291,6301,6311,6321,6331,6341,6351,6361,6371,6381,6391,6401,6411,6421,6431,6441,6451,6461,6471,6481,6491,6501,6511,6521,6531,6541,6551,6561,6571,6581,6591,6601,6611,6621,6631,6641,6651,6661,6671,6681,6691,6701,6711,6721,6731,6741,6751,6761,6771,6781,6791,6801,6811,6821,6831,6841,6851,6861,6871,6881,6891,6901,6911,6921,6931,6941,6951,6961,6971,6981,6991,7001,7011,7021,703
1704